Advertising

Internet Explorer 9 Ad Campaign Asks Reddit Users For Feedback

by Jeff Weisbein September 16, 2010

Microsoft really needs Internet Explorer 9 to be a hit amongst web users. In an effort to improve IE 9, which is currently in beta and available for download Microsoft is trying a new approach to gather some (perhaps brutally) honest feedback. In their latest ad campaign, Microsoft has reached out to the Reddit team [...]

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iAds Success: iPhone Developer Makes $1400 In A Day

by Jeff Weisbein August 2, 2010

The newly launched iAds service by Apple so far seems to be a real cash cow for developers. Jason Ting the developer of LED Light for the iPhone, which lets you turn your iPhone 4′s flash, into an LED flashlight is doing fairly well with iAds. The free version of his app is using iAds and he [...]

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Why You’re Not Gettin’ Any: Advertisers & Sponsors

by Mike Mansell July 30, 2010

Advertisers and sponsors are easily some of the most important aspects of a website or blog. Both give the administration behind the site crucial funding to not only continue their content, but improve it as well. For example, a blog funded by advertisers and sponsors has the ability to purchase products for review, and ultimately [...]

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Google Introduces Image Search Ads

by Mike Mansell July 20, 2010

Marketing and advertising is all about finding unique ways to reach your target audience. Even if you have an amazing and revolutionary product, it is very difficult to sell it if no one knows about it. With the influx of Internet users in the last ten years, many companies have been cutting back on PR [...]

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Is Twitter Still Interesting?

by Jeff Weisbein July 13, 2010

Is Twitter still interesting? I think that is a legitimate question. I’m not asking if people are still using the service (because they are), what I am asking is if Twitter is up to anything interesting and what they are planning to do for the web. Twitter was always expected to blow our minds with [...]

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Bing Retires Its Cashback Program

by Jeff Weisbein June 4, 2010

Microsoft has just announced via the Bing search engine blog that it will be retiring the Bing Cashback program as of July 30th, 2010. Don’t worry though, you will have a year to be able to redeem any cashback awards you may have earned. Additionally, Microsoft plans to offer 12 months of customer support to [...]

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The Future of Advertising

by Jeff Weisbein March 31, 2010

Advertising on the web has been rather stagnant over the past five years or so – not many new innovations have been made. It’s safe to say we are pretty much passed the annoying pop-up/under ads (on most legitimate sites, at least) and seizure causing banner ads stage of the game. However, for the most [...]

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Google-TiVo Deal Hopes to Help Advertisers

by Jeff Weisbein November 27, 2009

Google and TiVo are teaming up for a new deal that will put your remote clicking habits into the hands of advertisers. However, before you freak out about privacy, the information is completely anonymous and may be far less of an invasion of privacy then you may be thinking. For those who are unaware, Google’s [...]

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Twitter to Implement Ads: What’s the Big Deal?

by Jeff Weisbein November 21, 2009

It was recently announced that Twitter would be implementing advertising into their site, however, clarification nor specifics as to how it would be implemented have been provided. Yet everyone is either jumping overboard, planning to, or being wishy washy on the subject. People, be serious. What’s the big deal? How is this different from your [...]

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