Bing

Bidding On Trademarks in Search Advertising Continues to Heat Up

by Jeff Weisbein December 28, 2011

Here’s a hot topic: competitors or scammers bidding on your company’s trademark in search results to be at the top of the results in the sponsored links section. Is this illegal? The answer may surprise you: it’s not.

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I’m Skeptical About the Future of Bing

by Mike Mansell September 21, 2011

After spending to years and billions of dollars to build Bing, Microsoft doesn’t have much to show for it. Which is why I’m skeptical about the future of Bing.

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Twitter and Bing’s Awkward Tweet Conversation Raises Questions

by Jeff Weisbein September 6, 2011

In a rather odd and clearly scripted conversation on Twitter (screenshot below), it appears that both Twitter and Bing may be working on some kind of new partnership. It could be further integration of Twitter within Bing or perhaps even other Microsoft services and products. Whatever it is, we don’t know at this point. Nonetheless, [...]

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Could a Microsoft/Baidu Partnership Compete with Google?

by Mike Mansell July 6, 2011

Serving China, a country with four-hundred and fifty million users online, Baidu is, as it stands, a popular search engine primarily focused on the Chinese market. The search engine in itself has been around for quite some time now, but with Google’s move to pull out of China in March of last year the search engine has become what many see as the go-to search engine in China.

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Bing Reaches 14% Marketshare

by Mike Mansell May 12, 2011

In the world of Internet search engines, there has always been this huge perception that Google would always be the largest and dominant search engine on the Internet. After all, we how many times do we hear the term “Bing it”? ”Yahoo it”? ”Jeeves it”? Exactly. Google has not only become a cultural icon, but [...]

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4 Ways Microsoft Could Improve Bing

by Mike Mansell February 2, 2011

When it was first launched in June of 2009, some proclaimed that Bing – a search engine owned, operated, and maintained by software giant Microsoft – would be the future of how we search the web. And while Bing did have a handful of shiny bells and whistles (for the time), the search engine has [...]

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Despite Failure, Microsoft Holds Onto Bing

by Mike Mansell October 30, 2010

In the world of online search engines, Microsoft’s Bing is definitely not unheard of. After coming out in June of 2009, Bing is the forth largest search engine in the world and is used for aproxamately 3.25% of web searches. While this is somewhat of a low number, it is important to consider that in [...]

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Bing Retires Its Cashback Program

by Jeff Weisbein June 4, 2010

Microsoft has just announced via the Bing search engine blog that it will be retiring the Bing Cashback program as of July 30th, 2010. Don’t worry though, you will have a year to be able to redeem any cashback awards you may have earned. Additionally, Microsoft plans to offer 12 months of customer support to [...]

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How To: Get Better Search Engine Rankings

by Mike Mansell March 31, 2010

As we’ve previously discussed, having a website (and vanity email accounts) plays a key role in your businesses’ professional appearance, and ultimately the number of leads you get and sales you make. But, having a website is no good unless people can find it. This is where search engines, Google being the largest and most [...]

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